Our Story

There are too many lifestyle and protein bars out there that are full of sugar, lack macronutrients and simply just don't taste very good. 

At Baseline, we believe that what we put in our body becomes part of us. If you feed your body junk, you will feel like junk. We also know how hard it is to consistently be healthy on a daily basis given how much we all have going on. That is why we set out to build the best tasting bar in the market with the healthiest macronutrient profile around.

Our hope is that Baseline Protein Bars can provide you with both a super healthy macronutrient profile balanced with protein, fiber and low net carbs and also a snack that you can enjoy which actually tastes good & doesn't make you regret your decision.